Tuesday, 12 September 2017

How to: get over the fear of blogging.


Since starting my blog in early August, I've questioned myself a lot on whether I should continue. Self doubt is a big thing and can easily stop you dead in your tracks. It would be so easy to give up now and let the fear take over, but when you enjoy blogging - why not fight through it and see exactly where this can take you. Do you ever feel the same? I thought I'd share with you my thoughts in case you're also going through what I'm going through and also the tactics I've implemented to try to overcome my fears.

Hello...


So a few things about me first... I've worked in Digital Marketing for a number of years now, so when I started my own blog, people naturally assumed I knew exactly what to do. Not exactly true! I may know how to create content using a tone of voice, know how social media channels work and how you can be great at SEO - but when you've worked on 2 big UK brands like I have, being yourself is far more scary! Yes I also know how to plan and how things work but working on well established brands means people already have affinity with the brand, whereas when you're writing as yourself - where do you even start to get that?! If people see the likes of Virgin, Innocent, Disney etc they would naturally follow that brand if they like them. They're big names and everyone has heard of them. But when you're just 'Beside The Willow Tree', how exactly do you get your name out there? You could spend hours questioning yourself but then there would be no fun in blogging.

Try the following when you think about quitting


Don't be so hard on yourself


You're not going to get thousands of followers overnight - fact! It takes time and effort interacting with other bloggers and users and creating your content, so your followers won't grow overnight. I'm aiming for a steady incline and trying to set goals to what I want to achieve. Having loads of followers is great but if they're not engaged, what's the point? My aim is to focus more on my content first, then hoping it's engaging enough for people to follow. Here's hoping! Who's with me?

Take time to find your inspiration


I don't want to post just because I feel I have to and I only want to write when I have something I want to talk about. The reason I started blogging was because I wanted a hobby, so the fact I'm putting so much pressure on myself means it's becoming less of a hobby and more of my second job. It doesn't help I'm looking at the same stats I do during my 9-5 job and then when I get home, I'm still in work mode. What I need to do is take the time to decide what I want to write about and provide value to my readers. So if you're feeling the same, forget the results for a few weeks and focus on finding your inspiration.

Listen to what other bloggers have to say

There are so many facebook groups out there where bloggers help each other with queries, discuss strategy and also promote themselves. Use these groups to your advantage and ask their advice. The ones I use have amazing people who are willing to respond back and offer advice. They've probably already gone through the same thought process, so their suggestions may help get you back on track.

 

Look at other blogger content


I have a friend who also blogs like me and she always tells me to look at successful blogger content and remember they started out the same way we did. Everyone's content improves as they go along as they learn to find their tone of voice, niche, content and design style and even get more experienced with photography. Not only do you see that they've improved over the years but it will also inspire you with your own content. I'm not suggesting copying but seeing what others do will allow your creative juices to flow to come up with your own ideas!

Take a break


If you are feeling like me, why not take a small break to plan new ideas and work out what direction you want to go in. I did my last blog on Friday and I'm away with work for the next 2 weeks so naturally at the weekend I started trying to think about getting some content written in advance so I was still posting whilst I was away. I start for hours staring at a blank screen with zero inspiration, practically trying to force content out. So I took the last couple of days off to relax and not put so much stress on myself. And then this morning, I suddenly got inspiration to write this blog! I figured everyone probably gets these thoughts from time to time, so what was stopping me writing about my own experience. If I can at least help 1 blogger, then I've done my job!

 

Has anyone else felt like this before? And do you have any other recommendations on how to get your blogging back on track?











8 comments:

  1. These are great tips! And although you said it was different blogging for yourself instead of blogging through work, it was still nice to get a professional perspective on it! I think the break one is such a good point! My blog's a hobby so breaks are much easier to take, and I do so often! :)

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  2. Some great tips! Just go for it, you have nothing to lose!

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  3. Hey there! I know exactly how you feel! I feel so frustrated sometimes and get myself thinking: why the heck did I start this?! Lol.. but it goes away when I get amazing people telling how much they enjoy what I am doing. I have a lot to learn.. and writing a blog in my second language is intimidating ugh! I am going to keep giving my best and see where this goes! Thanks for the tips :) Good luck to us!!!

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  4. I love this! This was a good read for me. I also just started, and the last week or so I've been good with getting out content that I felt was decent. Now, I know what I want to write about but I'm stuck on what tone and direction I want to go in when it's time to write my posts. Although I want to keep busting out my posts, it is important that my content be quality. I think I'll take a break for a day or two. Thank you.

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  5. This is really timely as I've been seeing a lot of ' I don't know what to blog about posts'. As much as it is important for you to put out content for your readers, it's also important to be fit mentally and not feel stressed

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  6. I am the same as you - it started as a hobby, but I'm such a perfectionist that it's becoming more of a 2nd job. Thanks for the tips!

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  7. Aw I love these tips! I felt lost when I started to blog but I am just treating it as an experiment and learning as I go haha and something that helped me was rediscovering what I loved, who I was, what I loved to create and write about, to furnish my little corner of the web with :D it's helped me so much and there are always things I want to write about! I love your blog, can't wait to read more! :D xx

    elizabeth ♡ ”Ice Cream” whispers Clara
    (lets follow each other on bloglovin or instagram)

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  8. good piece of advice
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